Melting together a bunch of creative people in a small house at the Copenhagen Freeport area in 2011, the idea of creating a 'state of mind' brand with timeless and everyday essentials with a casual and cool look was formed.
The brand name came with the idea to create a common new project, location was in the house number 117 – and the AJ letters came from the two companies involved. Starting the brand we felt we needed to go back to 'Made in Europe,' here we could get the best technicians and workmanship for the look we wanted.
Still located in Copenhagen with an outstandingly beautiful showroom in an old factory, we combine the best of Scandinavian Design traditions and simplicity with the Italian workmanship and finishings.
We all have a thing for delicate, comfortable and luxurious fabrics and new finishings combined with styles that you can jump into every morning and feel sophisticated and practical at the same time.